Chinese tech behemoth Xiaomi is setting its sights on the global electric vehicle (EV) market, with CEO Lei Jun announcing the company’s intention to begin exporting cars outside China by 2027. This revelation comes after the strong domestic launch of its first EV, the Xiaomi SU7, which has received over 100,000 orders since its debut in March 2024.
Building a Solid Foundation Before Global Expansion
Speaking at the World AI Conference 2025 in Shanghai, Lei Jun emphasized that Xiaomi’s current focus is on scaling production and building its brand credibility within China. “We need to ensure quality, reliability, and trust before stepping into international waters,” he stated. The SU7 has already positioned Xiaomi as a serious contender in China’s competitive EV sector, often compared to Tesla’s Model 3.
SU7 Sedan Sets the Stage for Future Exports
Xiaomi’s debut model, the SU7, has made headlines with its sleek design, advanced AI integration, and competitive pricing. With an extended range of over 700 km and acceleration from 0 to 100 km/h in 2.8 seconds, it signals a powerful start for Xiaomi's automotive ambitions. According to the company, the model is also benefiting from Xiaomi’s smart ecosystem, offering seamless integration with its smartphones and other IoT products.
Global Strategy Aligns with Long-Term Vision
Lei Jun hinted that international car sales would begin in phases starting around 2027, depending on regulatory readiness and market demand. Europe and Southeast Asia are seen as potential early targets due to their growing appetite for EVs and relatively open markets for Chinese auto exports.
Challenges on the Road Ahead
Despite the optimism, Xiaomi faces challenges such as navigating international regulatory environments, scaling production efficiently, and building after-sales infrastructure globally. Additionally, tensions between China and several Western nations could complicate its overseas expansion plans.
Xiaomi’s Tech Legacy Fuels Auto Ambitions
The transition from smartphones to EVs has been bold but calculated. With significant investments in AI, battery tech, and autonomous driving, Xiaomi is banking on its tech DNA to differentiate itself in the auto sector. The company has also partnered with Chinese automaker BAIC for production and is expected to release multiple models over the next few years.
Conclusion:
With its eyes on the global stage, Xiaomi is preparing to enter the international electric vehicle market by 2027, betting that its blend of smart technology and sleek automotive design can win over drivers far beyond China. While hurdles remain, Xiaomi's strategic patience and strong homeground start may make it a new force in global mobility.
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